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From Start-up to Success: The Xiecheng Management Story

£65.00 Regular Price
£58.50Sale Price
  • Author: Xiecheng Management Team

    ISBN: 9781844641079

    Paperback - 220 pages

    This casebook tells the story of Xiecheng, a hugely successful hotel chain in China, with a clear focus on the forming and creation of its powerful and successful management team. Who they are, and the part they played in Xiecheng’s impressive growth and performance. The reader will benefit from a clear insight into how a company expands and ideas to help overcome challenges and pitfalls along the way. This book is an intimate portrayal of how the idea for a business is conceived one evening over a meal and then goes on to become a success story in modern China.

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