The Rise of the Consumer in Modern China

ISBN: 9781844641000 Ebook ISBN: 9781844640997 Paperback ISBN: 9781844644476 Language: English Hardback: £65 $98 €78

Paperback: £30 $48 €42

A unique and far-reaching study of China’s contemporary social changes from the perspectives of consumption and consumerism. China has undergone profound social changes, with far-reaching consequences on all walks of life since re-form began thirty years ago. To fully understand China’s transformation, the landscape must be surveyed from the perspective of consumption, where you can find many intrinsic links between seemingly unrelated aspects of social reform. The Rise of the Consumer in Modern China is the result of a seven-year research campaign conducted by leading Chinese academic Wang Ning. Detailed and comprehensive, it cites numerous policy documents and source material generated from interviews, along-side data, expert commentary and conclusions.